Use Facebook News Feed Change to Enhance Online Skin Care Marketing

Facebook has redesigned its news feed and skin care entrepreneurs should take notice. Altering Facebook skin care marketing campaigns to take advantage of this change could be a lucrative move. As pictures become more prominent in Facebook news feeds, skin care businesses have enhanced opportunities to display their products to approximately one billion people. The…

Include Link Building In Small Business Search Engine Marketing Efforts

The goal of search engine optimization, or SEO, is to improve a website ranking on results lists for relevant online searches. A high search engine ranking is associated with website popularity and authority. Small business search engine marketing should consist of various SEO efforts including link building. Websites that contain valuable assets are attractive to…