The Truth About Landing Pages And Why They Are Critical

The truth is that most website design and development projects do not include landing pages. Website developers and agencies normally do not include any landing page creation, when designing and developing client’s websites. Often companies market and advertise websites sending most of their efforts directly to their website home page. According to MarketingSherpa, over 44%…

Google’s Mobile-Friendly Change Can Be Devastating For Millions Of Businesses

This Tuesday, April 21, Google is initiating their latest algorithm update to their search engines that will change the order in which websites are ranked, when users search for something from their phones or tablets. The new algorithm change to Google’s search engine will start favoring mobile-friendly (Responsive Design Websites) over older websites that have…

Why Website Navigation Structure Is Critical To Online Success

A properly architected website structure and navigation improves the chances of success for any size and type of business. There are numerous reasons for having well planned out and structured site navigation. Search engines such as Google place a tremendous amount of value when evaluating websites on structure and navigation. Planning a business website structure…