What Is Answer Engine Optimization or Generative Engine Optimization

What Is Answer Engine Optimization or Generative Engine Optimization

In 2026, digital visibility is no longer determined by traditional search engine optimization alone. The evolution of artificial intelligence, voice assistants, and generative engines has created a new frontier: Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO). These emerging disciplines redefine how businesses, including beauty, retail, med spa, and consulting firms, appear within AI-driven…