Retailing online can be a lucrative business, but also a challenging journey. The complexities of online commerce can overwhelm brands. The most common question asked is how to increase sales. It often has much to do with the design of a website. Best practices for retail website design that boosts sales is discussed here for…
It is almost that time of the year again. Most of us can already see retailers gearing up for the Christmas sales season. The brick and mortar stores are decorating their showcases and displays, while online retailers do similar things just in cyberspace. The goals remain the same for these retailers, which is to increase…
Cyber Monday has become the online shopping day of the year since the Internet and e-commerce changed the way we shop. Retailers and marketers gear up with marketing tactics and methods for the biggest online shopping day of the year. Here are cyber Monday marketing tips for 2016 to increase online sales. According to several…
The weekend after Thanksgiving is probably the biggest shopping weekend of the year. Most of us know this weekend by the given nicknames as Black Friday and Cyber Monday. In this article, we will focus on the most popular Black Friday marketing tactics that are highly effective.po It is coming up quickly, so marketers have…
Black Friday and Cyber Monday are coming up as part of the Thanksgiving holiday sales craze. For retailers this is a critical opportunity to harness sales in the fourth quarter. Last year both sales holidays saw a double digit increase in sales growth. This trend is likely to continue. For retailers that desire to increase…
Retailers face every year the challenge in regards to the shopping holidays around Thanksgiving. How does a brand reach their desired target audience? What Thanksgiving marketing tactics for 2016 to utilize? Here are several marketing tactics for this years shopping holiday. Retailers that have products in stores have to incorporate traditional sales into their marketing…
Traditional discounting may work for some industries and products, but it is not always the best method. During the fall, there are numerous shopping days that drive online and offline sales for brands. What are the better ways a brand can increase product sales during fall? Below are some great tips. Cutting profit margins can…
