The most common question we get asked is, “why my ecommerce website lacks sales”. Regardless of size of company, individuals are equally confused at times why there is a lack of sales. Operating and managing online sales is a slightly different animal in comparison to brick and mortar stores. Online buyers can behave differently. Retail…
Marketing is a critical part to producing product sales. Companies that wish to increase sales or generate them more effectively should invest into marketing campaigns. Selling products without the support of marketing is a difficult task. There are limitations to how far you can go. Product marketing campaigns that produce sales are the best way…
The skin care industry is a lucrative market. There are many beauty brands that are doing very well in market share and sales. Yet, many brands are suffering from low sales, troublesome starts, and no momentum in gaining market share. What are the reasons for this? These brands make mistakes that harm their efforts for…
More than 200 million consumers shop in the United States online. Recent studies show that the average amount spend annually is over $3,000 US per individual consumer. We have shifted as a society to conduct more and more of our buying online. We pay our bills already online and most companies greatly benefit from having…
