November is around the corner and for many companies this is a sprint now to reach the masses over the next couple months and generate enough business before the year comes to an end. November offers many opportunities for brick and mortar retailers as well as online companies and merchants. November is the beginning of…
The holiday season is here and as a business, it is a great time to ramp-up the social media marketing campaigns. Social media platforms are were many consumers and customers spend their time in today’s digital and social world. People get gift ideas for the holidays from social media channels and much more these days.…
It truly is not a secret anymore. Habits are critical to successful behavior. There are some other elements that go into the equation such as luck, timing, and existing conditions, but habits truly are the key to business success or lack of it. Regardless of background and existing conditions, the habits of an entrepreneur will…
What are results driven skin care websites? If a skin care website has e-commerce, the result and goal of the website is to sell skin care products. Websites that are service oriented, seek a result of booking more appointments and collecting leads online to gain more potential clients. To improve the conversion rates of skin…
Marketing skin care products has become a very complex process. Many smaller brands can be overwhelmed with the amount of work it takes to market skin care products these days. Large brands can afford PR firms, marketing agencies, and professional advertisers to gain market share and sell their skin care products. Smaller brands and start-ups…
These days’ entrepreneurs are becoming younger and younger, but regardless of age, everyone is a first-time entrepreneur at some point. Starting out as a business owner, there is much to learn. There are challenges that are industry related, but also entrepreneurial based. Industry challenges are overcome by learning the specific market and consumers better. Improving…
The holiday season is here and retailers and businesses are competing for the holiday shoppers and consumers. A shopper has many options these days from brick and mortar stores to e-commerce websites with online stores. In many cases, shoppers do their research online and purchase right away or visit a store afterwards and purchase. Either…
As an entrepreneur, one is constantly challenged with uncertainty. An individual that becomes and entrepreneur is a special breed of person. Choosing this career path is completely crazy because the odds of succeeding are so low, but most succeed. They succeed because of their strong beliefs, focus, consistency, and the x factor. Starting a business…
Christmas season is approaching and retailers are gearing up for the holiday shopping season. For most traditional and online retailers, Christmas is one of the most important shopping holidays. Some retailers can generate almost half of their annual sales during the Christmas season. Retailers that operate e-commerce websites look to improve e-commerce sales during the…
Black Friday is the largest retail-shopping day of the year in the United States. The term originated out of Philadelphia in the early 1960s to describe the large crowds and traffic that happened to be out the day after Thanksgiving. This resulted in an increase in business, putting most stores’ finances “in the black.” Today…
