Online marketing has gone through several evolutions since the Internet changed the way we conduct business these days and how we communicate. Especially over the last couple years, businesses are finding success through becoming their own media companies and publishing original and quality content online. Marketers and brands are continually adjusting to search engine algorithm…
As with so many businesses, entrepreneurs and employees wear so many hats these days, blogging is not another responsibility needed. A business often neglects their blog, if they even have one as part of their company website. With limited time and resources, a business blog is often overlooked and neglected. Yet, a properly setup blog…
Do you have a business website? How about an e-commerce website, are you selling something online? For anyone who is operating e-commerce websites or managing a business website, they all should have a professionally setup and optimized blog that is frequently updated with quality and relative content. Why? Blogging can increase your online sales drastically.…
Anybody can make money online. Yes, it is true! Anybody can make money online and start right away. Not everyone will be the next Steve Jobs or Mark Zuckerberg, but there are many ways to make money online and create an income. Often people go online to look for an easier way to make money…
A very large portion of online activity is done daily that is commerce. Start-ups, small, and large enterprise size companies compete online for consumers with e-commerce websites. Some have larger budgets and others smaller, but all have websites with shopping pages and carts. To get the best results from marketing and advertising efforts, e-commerce websites…
Consumers love taking advantage of online shopping opportunities. They don’t have to leave the comfort of their house; they can quickly compare prices, competing products, and take advantage of any deals. Shopping online can be a great experience, with quality and properly established e-commerce websites. Online shopping is not always a great experience. When a…
In order for a company to have an effective, profitable, inbound marketing campaign, you have to have traffic. A business must be able to get people to visit their website or page the business is directing customers to. There are many companies that keep spending money on gaining more traffic to their website, but throw…
There have been numerous studies that came out over the last couple years illustrating the dramatic rise in the number of people who use mobile devices for online activities such as social networking, shopping, searching for information, and doing research. Google publishes several of the studies with some interesting findings. Any type and size of…
Content marketing is the creation, publication, and distribution of content in forms such as articles, press releases, white papers, images, and videos as an example. The fact about content marketing is that organizations and businesses have to individually become media companies and publish content. For best results, content must be unique, relevant, interesting and published…
Even the smartest and most energetic entrepreneurs have days that can be challenging. As an entrepreneur an individuals life can be much more complex. Most entrepreneurs deal with much higher levels of uncertainty that can increase stress levels and anxiety. What do entrepreneurs do to get through the harder times and to get inspired? In…
