With the amount of time people are spending on social networks these days, social shopping websites just make sense to brands. Any business that has products to sell should take a good look at social shopping websites. Selling products online can be a competitive journey, especially for some industries and markets. Social shopping websites add…
Businesses will have some new tools to increase their opportunities to make sales online. The new buy button by Twitter is the latest trend by major social media platforms to support clients with e-commerce. Twitter joins Pinterest and Facebook, who are offering users tools to strengthen online sales opportunities and mcommerce. eMarketer estimates that mobile…
Social media management and monitoring tools do exactly what one might think. They monitor social media posts and efforts as well as help manage social media channels and platforms. How and why does a business monitor social media? The data collected from social media platforms with some of these tools, allow companies to improve customer…
If your business is using social media marketing campaigns, these social media facts and statistics may surprise you. Most organizations are not aware of how the social media landscape is changing these days. It is important for companies to pay attention to the changes and evolution of social media platforms and channels. 1. Over 180…
With new social networking platforms appearing every year, it is clear brands must invest into social media marketing campaigns and manage them well. To see the desired results online, social media cannot be ignored by brands. For some brands, it can be difficult to allocate resources. There are many social networks and platforms such as…
You may have a new skin care line that you would like to introduce or perhaps it is a completely new brand that you are trying to establish. Regardless, if your marketing is not reaching your target audience, the product is more likely to remain on the shelves than it is to fly off them.…
Many business consulting firms include social media in their list of skin care marketing services. We hear so much about social media these days that many entrepreneurs consider it the golden ticket to success. While Illumination Consulting offers assistance with social media campaigns, we understand that involvement in every social media platform is not always…
Since its introduction in March 2010, the image-sharing social network called Pinterest has become one of the most popular social media platforms. Its user base has grown almost 44 percent in the past five months alone, with more than 70 million people pinning photographs, graphics, and videos on this platform. Pinterest is also a powerful…
