In order for a company to have an effective, profitable, inbound marketing campaign, you have to have traffic. A business must be able to get people to visit their website or page the business is directing customers to. There are many companies that keep spending money on gaining more traffic to their website, but throw…
There have been numerous studies that came out over the last couple years illustrating the dramatic rise in the number of people who use mobile devices for online activities such as social networking, shopping, searching for information, and doing research. Google publishes several of the studies with some interesting findings. Any type and size of…
Content marketing is the creation, publication, and distribution of content in forms such as articles, press releases, white papers, images, and videos as an example. The fact about content marketing is that organizations and businesses have to individually become media companies and publish content. For best results, content must be unique, relevant, interesting and published…
