Paid Advertising Services
PPC stands for Pay per Click and is basically an enhanced model for paid advertising that can be effectively used on search engines such as Google, but also blogs, websites, and other online networks. One example is social media. Facebook, YouTube, LinkedIn, and other social media networks are great opportunities for companies to utilize paid advertising campaigns.An advertiser bids the amount they are willing to pay per click. The higher the bid, higher is the chances of that ad appearing more in the search engine results. For social media channels, a set budget can be allocated to increase likes, followers, and fan base.
Pay per click search engines and pay per click advertising across social media provides companies the opportunity to better positions on search results pages and increase visibility almost immediately.