Welcome to the Online Business Blog at Illumination Consulting, your comprehensive resource for insights, strategies, and tips to successfully start, grow, and optimize your online business. In today’s digital-first world, establishing and managing an online business presents unique opportunities and challenges. Our blog is dedicated to providing you with expert guidance and practical advice to help you navigate the landscape and achieve your entrepreneurial goals.
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People and companies that are selling online with ecommerce websites, the task of selling more products is constant work. Regardless of how many products are offered, the task of increasing online sales remains the same. Tips to sell more products online with ecommerce websites can quickly give ecommerce website operators and owners methods to improve…
There are many tips and resources to improve website traffic and online sales, but not too many resources that discuss conversion rate improvements. Conversion rate improvements are the priority of many professional marketers, who know the importance of it. Conversion optimization is now next to content marketing the most important priority for marketers and website…
With the online retail industry growing worldwide, many entrepreneurs and companies are joining in and starting to sell online. Start-ups, small and larger enterprises benefit greatly from the ability to sell via the Internet to a larger audience The most common question heard by professionals and technology consultants is what type of solution to use…
Online retailing is one of the fastest growing retail sector in the United States, with an annual growth rate at about 15%. The online retailing industry represents around 8% of retail sales in the US. In other countries, it is even higher. Forrester Research expects that online retail sales in China will exceed $160 billion.…
Entrepreneurs and companies that operate ecommerce websites, should look to improve and increase sales conversion online. There are common mistakes made in design, structure, technology, navigation, and so forth that drives the chances to convert a website visitor into shopper drastically down. For existing websites this process of improving online sales is called Conversion Optimization.…
People in today’s digital commerce industry, can quickly establish a brand and start to sell products online with ecommerce websites. Having an online business comes with a host of advantages and benefits. Industry leaders are forecasting ecommerce revenue to grow in double digits annually. US ecommerce sales have increased over 60%, reaching $223 billion. How…
By now, it is not a secret how to setup a website and sell products online. We have been watching as one vendor after another provides a platform to sell products online and worldwide with ecommerce websites, shopping carts, and the Internet. The question these days is more, how does one sell successfully products online…
In 2013 we saw U.S. online sales grow over 15%, marking for now a trend of consecutive positive year-on-year growth. With certain trends predicting e-commerce sales to take an ever a larger portion of retail sales in 2014, it isn’t surprising to see a large amount of small businesses take advantage of online sales. Small…
Regardless of size most have asked themselves this questions at some point when faced with the challenge of how to setup an online store. What are my options for setting up a website with e-commerce ability. There are many options by numerous solutions providers, but this does not even begin to offer a clear view…
Here we are 2014, a new year. For many organizations, last year 2013 brought lots of unexpected developments. Lots of changes across multiple industries and markets certainly made it more difficult to improve online sales for many businesses. One of the more important questions e-commerce store operators have asked themselves recently is “what considerations a…
