The truth is that most website design and development projects do not include landing pages. Website developers and agencies normally do not include any landing page creation, when designing and developing client’s websites. Often companies market and advertise websites sending most of their efforts directly to their website home page. According to MarketingSherpa, over 44%…
Across a multitude of industries, it is important to generate leads for a business. Most of these efforts these days are online, but many websites still struggle and don’t generate leads. What are the reasons a website would lack the ability to convert the site visitors it has to leads? In order to adjust and…
This Tuesday, April 21, Google is initiating their latest algorithm update to their search engines that will change the order in which websites are ranked, when users search for something from their phones or tablets. The new algorithm change to Google’s search engine will start favoring mobile-friendly (Responsive Design Websites) over older websites that have…
A properly architected website structure and navigation improves the chances of success for any size and type of business. There are numerous reasons for having well planned out and structured site navigation. Search engines such as Google place a tremendous amount of value when evaluating websites on structure and navigation. Planning a business website structure…
There are several critical elements to success, website design should never miss to include. Any business that wants to generate more leads or sales online, has considered what they can improve to increase leads and sales. In most cases, conversion rates can be improved for websites by applying changes and edits to the home page…
Browsing online from Website to Website is a colorful experience. The Internet in general can be a very colorful place. Successful websites use color very strategically, as many professionals have done for years. Television and magazines know the importance of color to evoke reactions and responses from their audience. Website design is not immune to…
Unlike a brick and mortar store that tends to have employees that can assist a store visitor and potential customer, websites do not have necessary a life person to provide customer service. This means, websites have to be designed and developed with the customer in mind. This is especially true for the home pages of…
Google is making another major algorithm change to their search engines that will affect all websites worldwide. This is a major change to how Google’s search engines will value a website. Responsive Design means a website is developed in HTML5, which is mobile-friendly. Responsive Design websites work properly across all major mobile devices such as…
Websites have to produce results. Same as a traditional brick and mortar store must produce results. Otherwise, the business will go out of business without customers and results. Websites are the digital version of a storefront. This is even true for regular business websites without e-commerce. Those types of websites must also produce results. Graphic…
These days it is almost impossible to be on the major social networks such as Facebook without seeing ads for websites. Especially, the do it yourself website solutions. In addition, you probably receive multiple spam emails about cheap website design and development. So, what is the difference between cheap websites vs. quality websites that are…
