There are many reasons for lack of sales and business failure. New startup businesses fail often for a variety of reasons. This is especially true for ecommerce websites and ventures. The truth is that an online business with ecommerce fails at a much higher rate in comparison to brick and mortar businesses. Ecommerce website failure…
DetailsAs a retail company, a strong social media presence is almost required. Not always, but most of the time. The consumer audience these days is on social media on average 4-5 hours per day. This is something a retailer cannot ignore. A retail brand should have a professional profile on all relevant social media channels.…
DetailsWebsites so drastically vary in quality, effectiveness, and optimization. This results in a drastic difference in performance, results, and profitability. Websites can be the foundation of a business or it can seriously harm a venture. Regardless of company size, websites have become a cornerstone of the majority of businesses today. Improve websites increase sales. This…
DetailsStartups, small and larger retail brands look to grow market share successfully. What does this look like? Marketing retail consumer products successfully is not simple. These days, it is a comprehensive approach, including multiple tactics, strategies, and sales executions. As brick-and-mortar retailers have closed doors or are dealing with restrictions, online sales have drastically grown.…
DetailsNot all retail products are the same. Some are more in demand, popular, locally selling well and so forth. Regardless of type of retail product, most of them require marketing and sales efforts. This grows the retail brand in exposure, sales opportunities, and market. Retail e-commerce incentives are a critical ingredient in the process. Here…
DetailsWhether it is a new business or an existing retail brand, understanding ecommerce website conversion rate is important. It sets expectations properly and helps with outlining what is required to succeed. It is important to track conversion rate for all websites, but especially for online retailers with e-commerce websites. When the goal is to generate…
DetailsOutside of essential products and some other vertical markets, most retailers have been hit hard with losses in 2020. Generating retail sales successfully in 2021 is what most retailers are looking forward too. The question is how to accomplish this properly. Retail sales have mostly shifted online now. Brands are focusing on sales via retail…
DetailsWebsites within the retail industry are different. First, not all websites are the same. Further, certain industries such as the retail industry require more. Consumers that shop online require websites to simply offer more. More in features, more in content, offers, and functions. Retail websites that have ecommerce applications integrated are designed in more detail.…
DetailsThe most common question we get asked is, “why my ecommerce website lacks sales”. Regardless of size of company, individuals are equally confused at times why there is a lack of sales. Operating and managing online sales is a slightly different animal in comparison to brick and mortar stores. Online buyers can behave differently. Retail…
DetailsMarketing is a critical part to producing product sales. Companies that wish to increase sales or generate them more effectively should invest into marketing campaigns. Selling products without the support of marketing is a difficult task. There are limitations to how far you can go. Product marketing campaigns that produce sales are the best way…
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