Most organizations understand these days the importance of producing sales online through e-commerce websites. Companies and entrepreneurs that operate online retail websites look for methods to increase e-commerce sales and profits. Regardless of what types of products are being sold online, e-commerce websites must be marketed and advertised to gain traffic, sales, and profits. There…
DetailsCyber Monday has been the biggest online shopping day of the year in the United States since 2010. Last year in 2013, Cyber Monday sales reached around $2.3 billion in sales according to Adobe. Retailers have trained shoppers to bargain hunt the weekend after the Thanksgiving holiday, including the following Monday. Shoppers expect these days,…
DetailsRetailers will have to work harder and implement more strategies to get customers to complete purchases and minimize shopping cart abandonment during the holidays. Shopping cart abandonment can drastically increase during the holidays for numerous reasons. A shopping cart abandonment means that a customer has visited a website, browsed around, added one or more products…
DetailsPinterest is a key social media platform and channel for retailers, especially during the holiday season. Unlike many other social media platforms, marketing with Pinterest actually leads to generating significant sales. Pinterest is at the forefront of a new wave of social networks, which showcases beautiful images uploaded by people, brands, and the public. Marketers…
DetailsThe holiday season is almost here and retailers have been busy gearing up their marketing and advertising campaigns for the holidays. The upcoming shopping holiday season with Black Friday, Cyber Monday, and Christmas has retailers busy these days. Online retailers and brick and mortar stores have a significant interest in capturing the largest possible audience…
DetailsTo help a business and entrepreneurs evaluate content marketing, we have provided here a list of top 10 statistics about content marketing. These content marketing statistics provide information about content marketing effects, results, and benefits. Statistics show that content marketing is critical to the success of all businesses. Content is still king, but it has…
DetailsHoliday sales do not increase for entrepreneurs and companies on their own. There is much a retailer or entrepreneur can do to increase their sales online and offline during the holiday season. The key is to be proactive and create momentum. Regardless of economic ups and downs, there are several ways retail stores and websites…
DetailsMerchants and retailers that operate e-commerce websites and online stores have to market them to increase site traffic and online sales. Marketing these days is a comprehensive approach. Companies have to deploy multichannel marketing strategies to reach their desired audience. In today’s fast-paced digital and mobile market, brands have to market and advertise through several…
DetailsThe holiday season is approaching us and with the rush of all the extra business that will be conducted throughout November and December, people have additional opportunities to make extra money. How does someone make some extra money during the shopping holidays? In November Black Friday and Cyber Monday kick of the season of shopping,…
DetailsThe holiday marketing season is here and retailers and marketers are gearing up marketing and advertising campaigns for the holidays to improve retail sales. Each season offers new opportunities to improve existing marketing tactics and add new strategies to increase retail sales during the holiday season. As a retail business, have you started with your…
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